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Social Media Specialist, Influencer Marketing

🕒 29 days ago
Influencer MarketingAffiliate MarketingSocial MediaYoutube

📜 Description

  • Scout and identify creators relevant to Runway's paid influencer and affiliate programs.
  • Pitch creators on flat-fee paid briefs and performance-based affiliate deals.
  • Own outreach, negotiation, contracts, and paperwork for each creator relationship.
  • Partner with agencies to maintain a full creator pipeline.
  • Track trends in the YouTube and AI/creative tools landscape.
  • Collaborate with the marketing team on attribution and reporting.

🛠️ Requirements

  • At least 2 years of experience in influencer marketing, affiliate marketing, social/creator partnerships, or a related role
  • An existing network of creator relationships, ideally with strength on YouTube
  • Comfortable negotiating fees and contracts directly with creators
  • Strong understanding of how content performs on YouTube specifically, plus a broader read on social and creator trends
  • Highly organized, able to manage a high volume of relationships, deals, and paperwork at once
  • Polished, confident, low-ego, and able to represent Runway well in creator conversations
  • Interest in AI, creative tools, video, design, filmmaking, advertising, and the broader creator economy
  • Experience running affiliate programs specifically, not just influencer marketing
  • Experience working with influencers or outreach agencies
  • Familiarity with Runway and the broader AI creative ecosystem
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